I’m Tim.

For over a decade I’ve helped brands connect with their audience in ways that look or sound interesting enough to grab your attention and I've done it for some of Australia's (and the world's) biggest companies.

Most of that work has been created in collaboration with writer Nicole Conway. Together we’ve working at a mix of agencies from big multinationals and small local indies.

Currently living on Australia’s NSW Central Coast and working with the fine folk at Dig Agency, Sydney.

BIG W ‘MAKE A LITTLE MAGIC’

To make a little Christmas magic, we developed ‘Santa Hands’, a boy who can magically turn everyday objects Christmassy.

And in the end he did just that to deliver BIG W’s best Christmas period in 13 years.

Entertainment ‘tap for fun’

Finding fun is surprisingly un-fun.

Until you get the entertainment app.

It’s choc full of family fun at discounted prices, so now all you have to do is tap for fun.

CommBank ‘More life, less admin’

CommBanks Everyday Account comes with a range of handy tools, all designed to help you spend more time enjoying life and less time doing life admin.

TAB 'They want it, you got it'

Did you know Americans have to pay to stream their own home grown US sport?

Well, we wondered, what would they do if they found out we Aussies got it live and free with TAB?

BIG W 'more for less'

A new always-on retail platform and visual identity to highlight BIG W’s great value and quality.

Designed for high volume and fast turnaround production, it launched in 2023 and has done wonders shifting the brands value scores and most importantly sales.

It’s sunny somewhere inc.

On the side I’ve helped to develop the brand strategy, visual identity and collateral for a non-profit that embraces outdoor adventure as a tool for therapy for at-risk youth.

NRL ‘A Different League’

The NRL had a problem; parents who watched the sport were hesitant to register their kids into the junior league.

So we created ‘A different league’ and hyjacked games on TV and radio using real commentators.

The campaign created a surge in junior league participation, including a huge 33% uplift in female participation alone, all by showing a different side of the sport.